Cut Down on Time, No Distractions
Kimberly Wells (Kim) is the founder of Venusian Beauty, a candle and beauty business.
As her business grew, she recruited passionate ambassadors to help expand business reach. However, the ambassador’s social media skills ranged from beginner to intermediate, and some of them had only used Instagram as a personal account before joining her program.
Kim also runs Kim Does Business, a social media management business. Managing two companies meant she needed to cut down on her time online to run both operations and be strategic in her techniques.
““I found it really hard to find other accounts to engage with daily on Instagram mainly because I didn’t want to actually that time out of the day to scroll through Instagram and comment and like through people’s posts. I found it to be really time-consuming and I had better things to be doing with my time [as a business owner].””
Finally, Kim wanted her ambassadors to be at the same level of social media expertise, so she accepted help from Azia to create a custom branding workshop for Venusian Beauty Ambassadors while also learning practical engagement tips that fit in her busy schedule.
Cater to Strengths and Scale
To effectively build a strong powerful brand that complemented each of the ambassador’s distinct styles and personalities, Azia’s onboarding process consisted of a personalized assessment to understand each ambassador at a 1-on-1 level.
Soon after, Azia created and delivered a custom workshop that initiated active communication between the group and aligned with the company’s strategic goals. Ultimately, the workshop leveraged existing ambassador strengths and offered practical steps to help them better understand their areas of improvement.
““Azia was incredible with how she taught them how to master social media and develop their own personal brand. I apply those skills she taught to my own social media management business.””
Now, time on Instagram means (only) genuine and meaningful engagement and driving quality leads (aka no mindless scrolling)
““In Azia’s workshop, she taught incredible techniques with how to boost your engagement on Instagram while saving time and it has been incredible, the results I have seen.””
Azia’s approach is designed for busy bosses and independent thinkers who critically rely on time management. Specifically, Kim uses Azia’s practical engagement techniques to track and convert leads into followers.
““The technique that I enjoyed was her Instagram engagement model, which cut down my time on social media but has boosted my engagement and reach significantly, and I would say has boosted around 12-15% of my organic reach and impressions. As a business owner, I love this technique because I’m spending less time on social media and spending more time doing the operations behind my business, making the candles or following up with clients. I have more time to run my business while reaching more people.””
““I’m thankful I had the opportunity to work with Azia. She knows exactly what she’s doing and she really knows how to build communities and bring people together, and help you create a creative and authentic voice for yourself on social media.””
Ambassador Testimonials from the Workshop
““Get ready for some game-changing advice. Social media or any digital platform is so much more than just posting and growing numbers. The aim/goal is to create impact. Azia will help shift your mindset to learn & develop skills AND maintain your digital wellness. I loved this course! This was my first ever “investment” in a coaching course and it was the best thing I could’ve done, especially as I plan & strategize my goals for 2021. I’m excited to grow my community with this newfound knowledge. I definitely noticed more engagement, specifically likes & comments after her course.””
““I’ve taken marketing courses before but never implemented them in my personal brand. Before the workshop, I struggled with implementation, steps and the Fear of the Algorithm ™️️. Azia’s done a wonderful job breaking down internal and external processes so they seem manageable and DOABLE. I liked the step-by-step guides and suggested apps for content creation. Azia’s helped me believe I can market myself and my brand.””
Ready to boost your online reach and engagement on social media?
Got 30-minutes today?
Book a 1:1 GAMEPLAN call with me now and let’s see if we’re a good fit!
Or you can email me directly here 📩 itsaziamery@gmail.com or DM me on Instagram here ↪ @azia_mery